| Parameter | Highly Effective (>80% to 100%) |
Effective (>60% to <=80%) |
Just Effective (>40% to <=60%) |
Improvement Required (<=40%) |
|---|---|---|---|---|
| Functionality | Fully functional, smooth navigation, no errors | Mostly functional with few issues | Basic navigation, minor issues | Major functional gaps or incomplete site |
| Visual Design | Professionally styled, clean layout, responsive design | Good layout with some consistency issues | Basic design with formatting issues | Unattractive, inconsistent visuals |
| Content Relevance | Content reflects business and platform clearly | Most content relevant and informative | Some unrelated or insufficient content | Irrelevant or missing content |
| Compliance | Clearly | Compliance features present but basic | Minimal or unclear compliance references | No compliance features included |
| Compliance Integration | Clearly integrates compliance features (e.g., Privacy Policy) | Compliance features present but basic | Minimal or unclear compliance references | No compliance features included |
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